Part III. Retailer Requirements
12VAC5-195-280. Enrollment procedures.
A. The state agency shall accept applications from new retailer applicants year round.
B. Retailers seeking authorization shall comply with 7 CFR 246.12 and sell a range and variety of staple foods and WIC-approved formulas at a permanent fixed location, as specified in the retailer agreement and application package. Only one authorization approval will be granted by the state agency to each eligible location selected for program authorization. Stand-alone pharmacies and any other types of entities that cannot meet all of the general requirements outlined in this section shall be denied WIC Program authorization.
C. Retailer applicants shall complete the following requirements to become authorized for WIC Program participation:
1. Submit all applications, including pricing updates, using an electronic, Internet-based method that has been approved by the WIC Program;
2. Submit prices for all mandatory food and formula items, a signed retailer agreement, supplemental informational form, direct deposit automated clearinghouse (ACH) form, and other required forms as deemed necessary to evaluate an applicant's qualifications;
3. Pass a competitiveness price assessment completed by the WIC Program. The state agency shall determine whether the prices submitted as part of the new retailer application process are price competitive when compared to other retailers located in the retailer's assigned peer group;
4. Provide documentation to the state agency, upon request, that a satisfactory business integrity record exists. None of the retailer's current owners, officers, or managers shall have been convicted of or had a civil judgment entered against them for conduct demonstrating a lack of business integrity, within the past six years;
5. Pass an unannounced onsite visit to determine if the retailer has met the minimum stocking requirement, has available for sale the variety and selection of foods as stated on the supplemental informational form, and has posted prices that are not higher than prices submitted as part of the application process. The visit shall also verify that the retailer's hours of operation and number of cash registers were accurately reported;
6. Pass an onsite visit to determine if the type and variety of foods sold would qualify the retailer to earn more than 50% of its annual sales solely from the WIC Program. If the retailer is likely to be an above 50% retailer, then it shall be denied authorization;
7. Attend a mandatory new retailer training session conducted by either state agency staff or a certified corporate trainer within 30 calendar days after the retailer passes an unannounced stocking and price verification visit. Provide documentation to the state agency within 30 calendar days after meeting all other enrollment requirements that this mandatory training has been completed;
8. Provide training to retailer personnel and cashiers on proper WIC food instrument handling procedures;
9. Return to the state agency all required paperwork within 14 days after receipt including a signed retailer agreement, if applicable; supplemental informational form; direct deposit ACH form; and other information deemed necessary to evaluate a retailer's or applicant's qualifications; and
10. Receive from the state agency a packet containing an authorization acknowledgement letter granting WIC Program authorization, a retailer manual for the Virginia WIC Program, and a WIC window decal.
D. Newly authorized retailers shall begin accepting WIC food instruments within 15 calendar days after receiving their final acknowledgment letter. Authorized retailers are required to contact the state agency in writing if the retailer is unable to meet this program requirement. Failure to begin accepting WIC food instruments within the established time frame may lead to the state agency withdrawing its authorization decision.
E. Retailer applicants that fail to meet any of the enrollment requirements outlined in this section shall be denied authorization unless the state agency determines that inadequate participant access would exist if the authorization were terminated.
Statutory Authority
§ 32.1-12 of the Code of Virginia; 7 CFR Part 246.
Historical Notes
Derived from Virginia Register Volume 24, Issue 19, eff. May 26, 2008; amended, Virginia Register Volume 25, Issue 22, eff. July 6, 2009; Volume 29, Issue 12, eff. March 13, 2013; Volume 35, Issue 22, eff. July 24, 2019.
12VAC5-195-290. Communications.
A. Authorized retailers shall contact the state agency or their assigned agency representative rather than local WIC agency staff for all questions related to WIC Program participation including, retailer selection and authorization requirements and decisions, reimbursement questions, participant's food instrument prescriptions, and complaints.
B. Authorized retailers shall provide at least 15 calendar days written notice if the retailer decides to terminate its participation in the WIC Program or if the retailer ceases operation, changes ownership, or for any other circumstances that impacts service delivery including relocations, renovations, or temporary closures.
C. The state agency shall regularly communicate policy and procedural changes, training issues, WIC food instrument processing tips, cashier reminders and alerts affecting retailers in an informational newsletter. A newsletter shall be published annually and sent to all authorized retailers to update retailer personnel on major program changes. The state agency shall post approved policy changes, if applicable, on its external webpage. Authorized retailers shall comply with all policy changes communicated in writing by the state agency.
D. Written correspondence retained in the state agency's centralized files located in Richmond, Virginia, pertaining to a retailer's authorization status, application documentation, or WIC and Supplemental Nutrition Assistance Program compliance history is confidential and is protected by federal regulations (7 CFR 246.26). The state agency shall maintain retailers' compliance history and background information for at least a three-year period or the contract period, whichever is longer. For civil judgments and Supplemental Nutrition Assistance Program administrative documentation issued against a specific authorized retailer, the state agency shall retain this documentation for six years.
E. In order to utilize the WIC-approved, Internet-based application for submission of prices, retailers shall consent to be monitored by the Virginia Department of Health or its information technology agency to ensure that this application is used for its intended purpose. If monitoring reveals possible evidence of unauthorized or criminal activity, this evidence may be provided to local, state, or federal authorities for disciplinary action and prosecution to the fullest extent permitted by law.
Statutory Authority
§ 32.1-12 of the Code of Virginia; 7 CFR Part 246.
Historical Notes
Derived from Virginia Register Volume 24, Issue 19, eff. May 26, 2008; amended, Virginia Register Volume 25, Issue 22, eff. July 6, 2009; Volume 29, Issue 12, eff. March 13, 2013.
12VAC5-195-300. General requirements and conditions for authorization.
A. Once enrolled, a retailer or applicant shall obtain authorization from the state agency to operate as a WIC-authorized retailer before accepting or redeeming food instruments.
B. To obtain and retain authorization, retailers shall:
1. Be Supplemental Nutrition Assistance Program authorized at the time of application or reauthorization and remain in good standing;
2. If applicable, fulfill the WIC disqualification requirement;
3. Be in operation as a business at the time of application or within 45 calendar days of application;
4. Comply with all local, state and federal statutes, regulations, and rules, including sanitation and building code regulations;
5. Submit prices using an electronic, Internet-based method when requested by the state agency;
6. Remain price competitive when compared to other authorized retailers that are located in the same peer group;
7. Meet the mandatory minimum stocking requirement at all times and keep such stock immediately available in the customer shopping area or onsite;
8. Operate at the retailer address indicated in the state agency's application or authorization record; this address shall be the sole location at which WIC customers purchase supplemental foods and formulas;
9. Be open for business at least 50 hours per week;
10. Meet all business integrity criteria as defined in 7 CFR 246.12;
11. Provide supporting documentation to the state agency including annual food sales information or tax records that will be used to ensure that no more than 50% of the retailer's total food sales were derived from WIC sales;
12. Comply with all corrective actions identified during prior WIC authorizations and pay all civil monetary penalties, if applicable;
13. Purchase contract and special formula from a distributor, supplier, wholesaler, or retailer who is approved by the Virginia WIC Program to sell formula; and
14. Participate in the WIC Program's direct deposit ACH process used for reimbursement and collection purposes.
C. Retailers shall not offer drive-through window or home delivery services for WIC purchases. The participant must take physical possession of purchased food and formula items at the time of transaction when the WIC food instrument is redeemed.
Statutory Authority
§ 32.1-12 of the Code of Virginia; 7 CFR Part 246.
Historical Notes
Derived from Virginia Register Volume 24, Issue 19, eff. May 26, 2008; amended, Virginia Register Volume 25, Issue 22, eff. July 6, 2009; Volume 29, Issue 12, eff. March 13, 2013; Volume 35, Issue 22, eff. July 24, 2019.
12VAC5-195-310. Retailer screening for food sales above 50%.
A. The state agency shall not authorize any applicant or retailer that is likely to derive 50% or more of its annual food sales from the sale of supplemental foods to WIC participants. Retailers already authorized by the program whose annual WIC food sales rise to 50% or more of their total food sales will have their authorization status terminated. Retailers must submit documentation that permits the state agency to complete its evaluation and identification of above 50% retailers. Failure to submit the requested documentation may lead to the retailer's authorization being terminated.
B. The state agency shall reassess the status of new retailers within six months after authorization to determine whether or not the retailer is above 50% (7 CFR 246.12).
Statutory Authority
§ 32.1-12 of the Code of Virginia; 7 CFR Part 246.
Historical Notes
Derived from Virginia Register Volume 24, Issue 19, eff. May 26, 2008; amended, Virginia Register Volume 25, Issue 22, eff. July 6, 2009; Volume 29, Issue 12, eff. March 13, 2013; Volume 35, Issue 22, eff. July 24, 2019.
12VAC5-195-320. Retailer agreement.
A. The retailer agreement does not constitute a license or a property right. If an authorized retailer wishes to continue to be authorized beyond the current agreement period, the retailer must reapply for authorization. All retailers must be selected under the current selection and authorization criteria being used by the state agency (7 CFR 246.12).
B. Authorized retailers shall use a single uniform retailer agreement. The maximum duration of the retailer agreement shall not exceed three years. The duration of the retailer agreement may be for a period that is less than three years, as all agreements expire at the same time; therefore, prorated dates will be used.
C. A fully executed retailer agreement must be signed by both the authorized retailer representative and a WIC program management representative to be enforceable. The state agency shall provide the retailer or its designated contact person a copy of the signed retailer agreement or authorization acknowledgement letter after all selection and authorization requirements have been met.
D. An authorized retailer must have a signed copy of the retailer agreement for any retailer to be paid for a redeemed WIC food instrument.
E. Revisions, amendments, or modifications to the provisions of the retailer agreement shall be made in writing. The retailer agreement shall be automatically amended upon written notice from the state agency if federal or state laws or regulations require amendments.
F. Authorized retailers shall keep a copy of the updated retailer manual, including a copy of the WIC Approved food list, formula flyer, and Cashier Training Guide, at the authorized retailer location.
G. If a retailer appeals an administrative action imposed by the state agency against a retailer and the retailer agreement would otherwise expire during the appeal process, then the state agency shall grant an extension of that retailer's retailer agreement during the pendency of the appeal process. Once an appeal decision has been made, the state agency will proceed with either terminating the existing agreement or issuing a new agreement.
Statutory Authority
§ 32.1-12 of the Code of Virginia; 7 CFR Part 246.
Historical Notes
Derived from Virginia Register Volume 24, Issue 19, eff. May 26, 2008; amended, Virginia Register Volume 25, Issue 22, eff. July 6, 2009; Volume 29, Issue 12, eff. March 13, 2013; Volume 35, Issue 22, eff. July 24, 2019.
12VAC5-195-330. Adequate participant access.
The state agency shall ensure that adequate participant access exists so that eligible participants may redeem the food instruments issued to them. The state agency has the sole authority to establish adequate participant access criteria, which are described in 12VAC5-195-370.
Statutory Authority
§ 32.1-12 of the Code of Virginia; 7 CFR Part 246.
Historical Notes
Derived from Virginia Register Volume 24, Issue 19, eff. May 26, 2008; amended, Virginia Register Volume 25, Issue 22, eff. July 6, 2009; Volume 29, Issue 12, eff. March 13, 2013.
12VAC5-195-340. Competitive pricing.
A. Authorized retailers and applicants shall submit pricing information to the state agency. Item pricing data is obtained from authorized retailers and applicants using prices that have been entered into a WIC-approved Internet-based application.
B. The state agency shall collect pricing information for specific food items at least twice a year (7 CFR 246.12). Prices may be collected more frequently from authorized retailers for reasons including:
1. A retailer's prices are determined to be noncompetitive;
2. A retailer is designated as a high-risk retailer;
3. An administrative review is being conducted as part of a compliance investigation, onsite monitoring visit, participant access analysis, inventory audit, or post payment analysis; or
4. Other operational considerations that may occur including a change of contract formula company, a change of infant food company, food industry price fluctuations, and manufacturer's price increases for selected WIC-approved products, such as baby foods, contract formula, and infant cereal.
C. Retailers and applicants must submit the highest shelf price for all mandatory foods and formula brands, unless stated otherwise, that are available and eligible to be sold to participants. For milk items only, retailers must submit the price for their WIC designated brand. All prices submitted via the Internet-based application shall be used for calculating the reimbursement maximums. Retailers must use the approved food list and the minimum stocking requirement to identify all eligible brands and foods.
D. Retailers failing to submit their prices within 14 days of the due date stated in the retailer manual shall receive one warning letter. After receiving the letter, retailers that fail to respond within the time period stated in the letter may have their WIC Program authorization terminated unless the state agency determines that inadequate participant access would exist if the retailer's authorization were terminated.
E. Applicants whose prices are determined to be noncompetitive when compared with other authorized retailers in the same peer group shall be denied WIC Program authorization. These applicants shall not be given a second opportunity to resubmit their prices unless the state agency determines that inadequate participant access would exist if the application was not considered.
F. Authorized retailers whose prices are determined to be noncompetitive when compared with other retailers assigned to the same peer group shall be given one opportunity to resubmit their prices. After analyzing the prices submitted from this second submission, the state agency shall determine if the retailer qualifies to remain authorized. The state agency shall terminate the retailer's authorization if its prices are noncompetitive unless the state agency determines that inadequate participant access would exist if the retailer's authorization were terminated.
G. The applicant's physical retailer address shall be classified as being located either in an urban or rural location based on the county or city where the retailer is located. Retailer applicants located outside of Virginia shall be assigned to the rural category.
| Rural Areas1 | Cities: Counties: |
| Urban Areas1 | Cities: Counties: |
| 1The state agency uses the Isserman model for determining what cities and counties are considered urban and rural settings. This model was created for the U.S. Department of Agriculture and was published in "In the National Interest: Defining Rural and Urban Correctly in Public Policy" (International Regional Science Review, 28, 4:465 - 499 (2005)) | |
Authorized retailers are assigned to a peer group based on their designation of rural or urban and the number of cash registers located in the retailer. Peer groups are defined as follows:
| Peer Group | Description | Location |
| 06 | Special formula contractor | Other |
| 50 | One to four cash registers | Rural |
| 51 | Five to nine cash registers | Rural and under $100,000 in annual WIC sales |
| 52 | Five to nine cash registers | Rural and over $100,000 in annual WIC sales |
| 53 | 10 and above cash registers | Rural |
| 60 | One to four cash registers | Urban |
| 61 | Five to nine cash registers | Urban and under $100,000 in annual WIC sales |
| 62 | Five to nine cash registers | Urban and over $100,000 in annual WIC sales |
| 63 | 10 and above cash registers | Urban |
H. For newly authorized retailers and applicants, the peer group designation assigned during the first three months shall be determined by the retailer's location and number of cash registers. For the peer group designation of newly authorized retailers that have five to nine cash registers, the state agency shall assume the retailer had less than $100,000 in annual WIC sales.
I. All retailers that have five to nine cash registers shall have their WIC sales data calculated by the state agency every six months to determine if the retailer's annual WIC sales are projected to be under or over $100,000. If the retailer's WIC sales have changed, then the retailer's assigned peer group shall change to reflect its redemption status.
J. Retailers that increase or decrease the number of cash registers must notify the state agency in writing within 15 calendar days. An onsite visit may be conducted by the state agency to confirm the number of operational cash registers. Retailers that knowingly misrepresent the number of cash registers may have their authorization status terminated unless the state agency determines that inadequate participant access would exist if the retailer's authorization were terminated.
Statutory Authority
§ 32.1-12 of the Code of Virginia; 7 CFR Part 246.
Historical Notes
Derived from Virginia Register Volume 24, Issue 19, eff. May 26, 2008; amended, Virginia Register Volume 25, Issue 22, eff. July 6, 2009; Volume 29, Issue 12, eff. March 13, 2013; Volume 35, Issue 22, eff. July 24, 2019.
12VAC5-195-350. Price verification.
A. Authorized retailers and applicants must submit prices for all mandatory foods and formulas as defined by the state agency. Once prices have been submitted to the WIC Program, they must remain in effect for at least a 30-day period and are subject to random onsite verification by the state agency. Posted prices that are significantly higher than the prices submitted to the state agency may affect the retailer's or applicant's authorization selection status.
B. A retailer or applicant's submitted price shall be compared by the state agency to other authorized retailer in the same peer group to determine if the prices submitted are competitive. Prices shall be submitted and validated as competitive for specific food items and formulas as specified in the retailer manual.
C. Authorized retailers and applicants shall have a pricing point value that is 40 or higher in order to remain eligible for program authorization.
| Description | Price Comparison Range | Pricing Point Value |
| Best Pricing | Peer Group Average, minus 10% or more | 100 |
| Highly Competitive | Peer Group Average, minus 5.1 - 9.9% | 80 |
| More Competitive Pricing | Peer Group Pricing Average, plus or minus 5.0% | 60 |
| Competitive | Peer Group Pricing Average, plus 5.1 - 19.9% | 40 |
| Noncompetitive | Peer Group Pricing Average, plus 20% or higher | 20 |
D. Authorized retailers whose prices are identified as noncompetitive when compared with other authorized retailers in the same peer group may have their WIC Program authorization terminated unless the state agency determines that inadequate participant access would exist if the retailer's authorization were terminated.
E. Authorized retailers that fail to submit a price for optional food and formula items may have redeemed food instruments selected as ineligible for payment as part of the post-payment review process. The improperly redeemed food instruments may be identified as a retailer claim and may be subject to repayment of the full amount paid for all of the items prescribed on the food instrument.
Statutory Authority
§ 32.1-12 of the Code of Virginia; 7 CFR Part 246.
Historical Notes
Derived from Virginia Register Volume 24, Issue 19, eff. May 26, 2008; amended, Virginia Register Volume 29, Issue 12, eff. March 13, 2013; Volume 35, Issue 22, eff. July 24, 2019.
12VAC5-195-360. Selection decisions.
A. Every three years, currently authorized retailers shall reapply for WIC program authorization. Retailers must meet all general requirements for authorization as established in 12VAC5-195-300.
B. The state agency shall review the qualifications of retailer applicants before making authorization selection decisions. Mandatory women and infant food and formula items sold at authorized retailers and retailer applicants shall be used for pricing analysis purposes. Authorized retailers and applicants must qualify under the price competitive category of 40 or higher in order to be selected for authorization.
C. If a retailer or applicant is not selected for program authorization, then the retailer may not apply again during the six months after being denied authorization. The state WIC director or designee may grant exceptions to the six month requirement if inadequate participation would exist if the retailer's authorization was not considered.
D. The state agency shall send all authorized retailers and applicants a written notice of their selection status. All retailers and applicants denied WIC Program authorization shall also receive information that explains their right to appeal the state agency's administrative decision.
E. The state agency shall not maintain an applicant waiting list.
Statutory Authority
§ 32.1-12 of the Code of Virginia; 7 CFR Part 246.
Historical Notes
Derived from Virginia Register Volume 24, Issue 19, eff. May 26, 2008; amended, Virginia Register Volume 25, Issue 22, eff. July 6, 2009; Volume 29, Issue 12, eff. March 13, 2013.
12VAC5-195-370. Authorization exception decisions.
The state agency may make authorization exceptions to ensure that adequate access exists based on at least one of the following criteria:
1. Provide reasonable access;
2. Provide safe access due to a physical barrier or impediment including a multilane highway, river, bridge, or physical terrain (i.e., mountains);
3. Provide best pricing or a highly competitive alternative retailer location to eligible participants to purchase WIC-approved foods, when compared to other available retailers located within a given city or county;
4. Promote competition in a trade area previously identified as not having a price competitive authorized retailer location available;
5. Improve customer service or remove an existing service barrier (i.e., language, cultural);
6. Improve WIC customer access because the retailer is within a safe and reasonable walking distance and is located in close proximity to one or several low income housing units where WIC participants reside;
7. The retailer's draw area is broader than the retailer's immediate trade area. The retailer's draw area includes cities and counties that cross geographical boundaries; or
8. Expand access to WIC eligible foods that are purchased by a specific ethnic population.
Statutory Authority
§ 32.1-12 of the Code of Virginia; 7 CFR Part 246.
Historical Notes
Derived from Virginia Register Volume 24, Issue 19, eff. May 26, 2008; amended, Virginia Register Volume 25, Issue 22, eff. July 6, 2009; Volume 29, Issue 12, eff. March 13, 2013; Volume 35, Issue 22, eff. July 24, 2019.
12VAC5-195-380. (Repealed.)
Historical Notes
Derived from Virginia Register Volume 24, Issue 19, eff. May 26, 2008; repealed, Virginia Register Volume 25, Issue 22, eff. July 6, 2009.
12VAC5-195-390. Approved food list.
A. A copy of the current Virginia WIC Program's approved food list and formula flyer must be stored at each cash register where WIC transactions are handled. A copy of the approved food list and formula flyer must also be stored in the retailer manual kept onsite at the authorized retailer location.
B. The approved food list shall be used in conjunction with the WIC food instrument to identify foods that are eligible for purchase using WIC food instruments. The food instrument may state a specific food category and quantity available for purchase by program participants at authorized retailers.
C. The formula flyer shall be used in conjunction with the WIC food instrument to identify formula and medical foods that are eligible for purchase using WIC food instruments. The food instrument shall state the specific manufacturer, type, and quantity of formula that must be purchased by program participants.
D. Authorized retailers shall sell WIC-designated brands for food categories identified in the approved food list. Authorized retailers shall use shelf labels approved by the state agency to identify the WIC-designated brands in accordance with the state's shelf label requirement guidelines.
Statutory Authority
§ 32.1-12 of the Code of Virginia; 7 CFR Part 246.
Historical Notes
Derived from Virginia Register Volume 24, Issue 19, eff. May 26, 2008; amended, Virginia Register Volume 25, Issue 22, eff. July 6, 2009; Volume 26, Issue 10, eff. January 18, 2010; Volume 29, Issue 12, eff. March 13, 2013; Volume 35, Issue 22, eff. July 24, 2019.
12VAC5-195-400. (Repealed.)
Historical Notes
Derived from Virginia Register Volume 24, Issue 19, eff. May 26, 2008; amended, Virginia Register Volume 25, Issue 22, eff. July 6, 2009; Volume 29, Issue 12, eff. March 13, 2013; repealed, Virginia Register Volume 35, Issue 22, eff. July 24, 2019.
12VAC5-195-410. Change of ownership.
A. Authorized retailers shall provide the state agency with advance written notice at least 15 calendar days prior to any change of ownership as outlined in 7 CFR 246.12.
B. A change of ownership occurs when the principal owner, owners, or corporate officers of the business or corporation are legally or permanently changed.
C. A retailer's authorization shall be terminated by the state agency upon a change of ownership. The rights and obligations established under a signed retailer's agreement with the WIC Program may not be transferred or reassigned by the retailer or corporate owner to any other third party.
D. The new owner or retailer manager of the business or corporation shall apply for WIC Program authorization and submit a new application for evaluation based on the most current retailer selection and authorization criteria.
E. The state agency shall terminate the authorization status of any retailer that has undergone a change of ownership and failed to notify the state agency in accordance with the requirements outlined in the signed retailer agreement.
Statutory Authority
§ 32.1-12 of the Code of Virginia; 7 CFR Part 246.
Historical Notes
Derived from Virginia Register Volume 24, Issue 19, eff. May 26, 2008; amended, Virginia Register Volume 25, Issue 22, eff. July 6, 2009; Volume 29, Issue 12, eff. March 13, 2013; Volume 35, Issue 22, eff. July 24, 2019.
12VAC5-195-420. Change of location.
A. Authorized WIC retailers shall provide the state agency with written notice of a retailer's relocation plans within 15 calendar days prior to scheduled move date. Failure to notify the state agency in writing of such actions may result in the state agency taking administrative action, including terminating for cause the retailer's program authorization, unless the state agency determines that inadequate participant access would exist if the authorization were terminated.
B. Relocation of a retailer is defined as:
1. The retailer's physical location changes within the same geographical area or county/city and there is no change in ownership or pricing structure. The retailer must meet one of the following criteria:
a. New retailer location is two miles or less from the former location; or
b. Majority of management and retailer personnel will move to the new location. If the new location is greater than two miles, the WIC Program will evaluate on a case-by-case basis to determine whether the new location is an alternative location and qualifies as a relocation versus a new retailer authorization;
2. The retailer shall be open for business within 15 calendar days or less after moving to a different physical location; and
3. The former retailer location under the existing owner shall be permanently closed for business.
C. The state agency shall ensure that the new location still meets the selection criteria as outlined in 12VAC5-195-340 and 12VAC5-195-360 including being price competitive. Failure to meet all selection criteria may lead to the retailer's authorization being terminated unless the state agency determines that inadequate participant access would exist if the authorization were terminated. Authorized retailers that meet all selection criteria will be permitted by the state agency to continue their authorization without experiencing any disruption in their authorization status. The state agency must assign a new WIC authorization ID to the new retailer location if a new Supplemental Nutrition Assistance Program ID has been issued to the retailer.
Statutory Authority
§ 32.1-12 of the Code of Virginia; 7 CFR Part 246.
Historical Notes
Derived from Virginia Register Volume 24, Issue 19, eff. May 26, 2008; amended, Virginia Register Volume 25, Issue 22, eff. July 6, 2009; Volume 29, Issue 12, eff. March 13, 2013.
12VAC5-195-430. Change due to closure.
A. Authorized retailers shall give the state agency written notice of a retailer's permanent or temporary closure within 15 calendar days before the actual closing date. A temporary closure is defined as a retailer location being closed to the public for more than 15 consecutive calendar days. Retailers closed to the public for any reason greater than 30 consecutive calendar days will have their WIC Program authorization terminated.
B. Failure to notify the state agency in writing of either permanent or temporary closure may result in the state agency taking administrative action, including terminating for cause the retailer's WIC authorization status.
Statutory Authority
§ 32.1-12 of the Code of Virginia; 7 CFR Part 246.
Historical Notes
Derived from Virginia Register Volume 24, Issue 19, eff. May 26, 2008; amended, Virginia Register Volume 29, Issue 12, eff. March 13, 2013.
12VAC5-195-440. Voluntary withdrawal.
Authorized retailers shall give the state agency at least 15 calendar days written notice if the retailer owner or manager decides to discontinue participation in the Virginia WIC Program.
Statutory Authority
§ 32.1-12 of the Code of Virginia; 7 CFR Part 246.
Historical Notes
Derived from Virginia Register Volume 24, Issue 19, eff. May 26, 2008; amended, Virginia Register Volume 29, Issue 12, eff. March 13, 2013.
12VAC5-195-450. Complaints.
A. The state agency shall maintain a system of receiving, documenting and investigating all complaints submitted by retailers, participants, proxies, caretakers, parents, and the general public. On the basis of a written complaint, the state agency may take action against participants and retailers that abuse or misuse program benefits as outlined in the State Plan and retailer manual.
B. The state agency shall forward complaints of both alleged discrimination and civil rights violations to the Secretary of Agriculture as required by 7 CFR Part 246.
Statutory Authority
§ 32.1-12 of the Code of Virginia; 7 CFR Part 246.
Historical Notes
Derived from Virginia Register Volume 24, Issue 19, eff. May 26, 2008; amended, Virginia Register Volume 25, Issue 22, eff. July 6, 2009; Volume 29, Issue 12, eff. March 13, 2013; Volume 35, Issue 22, eff. July 24, 2019.
12VAC5-195-460. Conflict of interest.
A. Authorized retailer management shall seek to ensure that no conflict of interest exists between any retailer personnel employed by the retailer and any local, state, or federal WIC agency. The prohibition against conflict of interest applies to retailer employees, retailer owners, or relatives of retail employees or owners who are also employees of a local, state, or federal WIC agency.
B. WIC participants, caretakers, or proxies who are employed at an authorized retailer shall not accept or transact food instruments issued to themselves or relatives as a function of their duties at the retail location. Authorized retailer management shall ensure all retailer employees adhere to this integrity requirement.
C. Authorized retailer management shall notify the state agency in writing when a conflict of interest exists.
D. When an employee of an authorized retailer or an employee's relative is employed by a local, state, or federal WIC agency, the employee shall:
1. Notify retailer ownership or management of his or his relative's employment;
2. Not show favoritism towards any authorized retailer including the retailer where he is employed.
E. Employees of an authorized retailer shall not in their professional capacity provide any gratuities, including cash, food, coupons, or gift cards, to employees of local, state, or federal WIC agencies.
F. Authorized retailer management shall seek to ensure its employees comply with the conflict of interest requirements listed in this section and review them with retailer personnel annually.
G. Additional conflict of interest regulations may be found in 12VAC5-195-230.
H. This section is not meant to replace or abrogate the Virginia State and Local Government Conflict of Interests Act, Chapter 31 (§ 2.2-3100 et seq.) of Title 2.2 of the Code of Virginia.
Statutory Authority
§ 32.1-12 of the Code of Virginia; 7 CFR Part 246.
Historical Notes
Derived from Virginia Register Volume 24, Issue 19, eff. May 26, 2008; amended, Virginia Register Volume 25, Issue 22, eff. July 6, 2009; Volume 29, Issue 12, eff. March 13, 2013.
12VAC5-195-470. Incentives.
Authorized retailers may not provide incentives to local agency staff or participants to entice or promote shopping at a specific retailer location, unless approved in writing by the state agency.
Statutory Authority
§ 32.1-12 of the Code of Virginia; 7 CFR Part 246.
Historical Notes
Derived from Virginia Register Volume 24, Issue 19, eff. May 26, 2008; amended, Virginia Register Volume 29, Issue 12, eff. March 13, 2013.
12VAC5-195-480. Participant confidentiality.
A. Participant information shall remain confidential to ensure compliance with federal regulations and to protect the right to privacy of WIC participants (7 CFR 246.26).
B. Confidentiality requirements apply to information provided by a participant and that is based on direct observation by retailer personnel. Confidentiality requirements include, but are not limited to:
1. The prohibition of retailers from collecting personal information from WIC participants;
2. Making personal contacts with WIC participants after the WIC transaction has occurred; or
3. Sharing information on participant identification with third parties. Third parties do not include WIC Program state, local and federal agency representatives who have a legitimate business interest in the services provided to participants.
Statutory Authority
§ 32.1-12 of the Code of Virginia; 7 CFR Part 246.
Historical Notes
Derived from Virginia Register Volume 24, Issue 19, eff. May 26, 2008; amended, Virginia Register Volume 25, Issue 22, eff. July 6, 2009; Volume 29, Issue 12, eff. March 13, 2013.
12VAC5-195-490. Retailer confidentiality.
A. Background and pricing information collected by the state agency related to evaluating the authorization status of a retailer or collected from food instruments redeemed by an authorized retailer are confidential and may be released only as provided in 7 CFR 246.26.
B. In accordance with federal regulations, 7 CFR 246.26, confidential retailer information is any information about a retailer, whether it is obtained from the retailer or another source, that individually identifies the retailer, except for the following: retailer name, physical mailing address, telephone number, website, email address, retailer type, and authorization status. All other retailer specific information is restricted from disclosure by the state agency.
C. Upon receiving a written request from a retailer or its parent corporation, the state agency shall only release background and pricing information that has been provided by or that pertains to the requestor. Under no circumstances may the state agency release confidential information about the redemption revenue paid to retailers owned by other corporations.
D. Authorized retailers' peer group designation is confidential and is restricted from disclosure to persons and entities not directly associated with the authorized retailer location.
E. The state agency's inadequate participant access results completed for administrative purposes are considered confidential and not subject to review by the retailer or its agent, since this profile contains information protected by WIC Program regulations. Upon request, a copy of this work document may be released with all confidential information removed. This document in its entirety shall be made available to appropriate governmental bodies that are responsible to ensure that the state agency has fully complied with any mandated WIC Program requirements.
Statutory Authority
§ 32.1-12 of the Code of Virginia; 7 CFR Part 246.
Historical Notes
Derived from Virginia Register Volume 24, Issue 19, eff. May 26, 2008; amended, Virginia Register Volume 25, Issue 22, eff. July 6, 2009; Volume 29, Issue 12, eff. March 13, 2013.
12VAC5-195-500. Sales tax and coupons.
A. Authorized retailers shall ensure that no sales tax is charged to the WIC Program. Retailer coupons, manufacturer coupons and loyalty card discounts may be used for WIC-approved purchases. When a WIC participant uses a coupon or discount card in conjunction with a food instrument and an item is provided free, then sales tax shall be collected directly from the participant.
B. No sales tax can be applied to the printed value of cash value food benefits. Any tax associated with the dollar amount purchased above the printed value of the cash value food benefit must be collected directly from the participant.
Statutory Authority
§ 32.1-12 of the Code of Virginia; 7 CFR Part 246.
Historical Notes
Derived from Virginia Register Volume 24, Issue 19, eff. May 26, 2008; amended, Virginia Register Volume 25, Issue 22, eff. July 6, 2009; Volume 29, Issue 12, eff. March 13, 2013.
12VAC5-195-510. Solicitation.
A. Authorized retailers shall not:
1. Initiate behavior that may be deemed aggressive or intimidating by a reasonable person in approaching potential WIC participants in order to promote that participant's shop at a specific retailer location; or
2. Use any state or local agency facilities and property to post or distribute materials advertising their retailer location.
B. If the state agency documents that an authorized retailer violates either of these prohibitions, then the retailer's authorization may be subject to termination by the program.
C. Authorized retailers shall not use any advertisement practices or procedures that may give the public or participants the impression that a special or exclusive business relationship exists between the state agency and any authorized retailer.
D. It is the retailer owner's or designated agent's responsibility to ensure all employees understand and adhere to all prohibitions and restrictions related to solicitation.
Statutory Authority
§ 32.1-12 of the Code of Virginia; 7 CFR Part 246.
Historical Notes
Derived from Virginia Register Volume 24, Issue 19, eff. May 26, 2008; amended, Virginia Register Volume 25, Issue 22, eff. July 6, 2009; Volume 29, Issue 12, eff. March 13, 2013.
12VAC5-195-520. Training and education.
A. Training of applicants or authorized retailers may be conducted by state agency staff. The state agency may also delegate authority to trained individuals who have been certified as corporate trainers. Certified corporate trainers shall attend mandatory WIC training as required in order to remain certified.
B. The state agency shall provide mandatory annual training for previously authorized retailers. The annual training requirement may be met by the previously authorized retailers:
1. Submitting a newsletter training acknowledgement form;
2. Successfully completing an agency-sponsored Internet training course offered by the WIC Program; or
3. Attending an approved instructor-led, interactive training class.
C. Reauthorization training shall be required for previously authorized retailers that have been selected under a new contract period.
D. Authorized retailers may request remedial training at any time by contacting the state agency.
E. All authorized retailers are required to have at least one representative participate in annual training provided by either the state agency or a certified corporate trainer (7 CFR 246.12).
F. Failure of an authorized retailer to meet the mandatory training requirements shall result in sanctions being imposed and the possible termination of the retailer's program authorization, unless the state agency determines that inadequate participant access would exist if the authorization were terminated.
Statutory Authority
§ 32.1-12 of the Code of Virginia; 7 CFR Part 246.
Historical Notes
Derived from Virginia Register Volume 24, Issue 19, eff. May 26, 2008; amended, Virginia Register Volume 25, Issue 22, eff. July 6, 2009; Volume 29, Issue 12, eff. March 13, 2013; Volume 35, Issue 22, eff. July 24, 2019.
12VAC5-195-530. Use of acronym and logo.
A. Authorized retailers shall post a state-issued "WIC Accepted Here" window decal in the retailer's front entrance or in a conspicuously visible location that identifies to the general public that the retailer location participates in the WIC Program. Authorized retailers may use alternative signage if approved by the state agency prior to being used.
B. Retailers, food manufacturers, distributors and suppliers shall receive written approval from the state agency prior to producing or distributing window decals, channel strips, shelf talkers, or other promotional items that use either the WIC acronym or logo. Retailers that elect to use point-of-sale channel strips, shelf labels, or other promotional materials for a specific food category must ensure that all eligible items are consistently promoted as WIC approved. Retailers are prohibited from promoting a specific manufacturer's product over another eligible WIC-approved product within the same food category (USDA Memo SFP 09-020).
C. Retailers or applicants shall not use either the acronym "WIC," "W.I.C." or the WIC logo, including close facsimiles thereof, in total or in part, either in their official name in which the retailer is registered or in the name under which it does business, if different (USDA Memo SFP 09-020).
D. Retailers, food manufacturers, distributors and suppliers shall not use the WIC acronym or logo in the packaging of their products. Retailers, food manufacturers, distributors and suppliers shall receive written approval from the state agency before using either the WIC acronym or logo for any business or public relations purpose (USDA Memo SFP 09-020).
Statutory Authority
§ 32.1-12 of the Code of Virginia; 7 CFR Part 246.
Historical Notes
Derived from Virginia Register Volume 24, Issue 19, eff. May 26, 2008; amended, Virginia Register Volume 25, Issue 22, eff. July 6, 2009; Volume 29, Issue 12, eff. March 13, 2013.
12VAC5-195-540. Retailer manual for the Virginia WIC Program.
Periodically, individual sections of the retailer manual may be updated to reflect federally mandated regulatory changes and other WIC Program requirements. The most current version of the retailer manual is located on the state agency's website, which retailers must access to obtain updated copies of procedures and forms.
Statutory Authority
§ 32.1-12 of the Code of Virginia; 7 CFR Part 246.
Historical Notes
Derived from Virginia Register Volume 24, Issue 19, eff. May 26, 2008; amended, Virginia Register Volume 25, Issue 22, eff. July 6, 2009; Volume 29, Issue 12, eff. March 13, 2013; Volume 35, Issue 22, eff. July 24, 2019.
12VAC5-195-550. High-risk retailers.
A. A high-risk retailer is a retailer who has a high probability of committing a vendor violation due to meeting specific high-risk indicators. The state agency shall classify each authorized retailer as either high-risk, probationary, or non-high-risk.
B. The state agency will identify high-risk retailers at least once a year using criteria developed by FNS or other FNS-approved, statistically-based criteria developed by the state agency.
C. Any retailer receiving a WIC program civil monetary penalty and that is being retained in lieu of disqualification may be designated as high-risk.
D. Retailers are designated high-risk for a minimum one-year period and will have their status periodically evaluated by the state agency. Retailers found to meet high-risk indicators during the course of a year after the state conducts its annual high-risk vendor analysis may be identified as high-risk at the discretion of the state agency. Authorized retailers designated as high-risk may be selected for more frequent onsite and covert monitoring investigations.
E. If a retailer is retained in lieu of disqualification, a written assurance letter must be submitted to the state agency within 30 calendar days after being notified of this requirement or another mutually agreed upon timeframe made in writing. The retailer's assurance letter must detail the actions the retailer will take to improve performance.
Statutory Authority
§ 32.1-12 of the Code of Virginia; 7 CFR Part 246.
Historical Notes
Derived from Virginia Register Volume 24, Issue 19, eff. May 26, 2008; amended, Virginia Register Volume 25, Issue 22, eff. July 6, 2009; Volume 29, Issue 12, eff. March 13, 2013; Volume 35, Issue 22, eff. July 24, 2019.
12VAC5-195-560. Non-high-risk retailers.
Authorized retailers that have participated in the WIC Program for more than one continuous year and have demonstrated an acceptable level of compliance in meeting program requirements are considered non-high-risk retailers.
Statutory Authority
§ 32.1-12 of the Code of Virginia; 7 CFR Part 246.
Historical Notes
Derived from Virginia Register Volume 24, Issue 19, eff. May 26, 2008; amended, Virginia Register Volume 29, Issue 12, eff. March 13, 2013; Volume 35, Issue 22, eff. July 24, 2019.
12VAC5-195-570. Probationary retailers.
Newly authorized retailers with less than one year of continuous program authorization shall be designated as a probationary retailer. During a probationary retailer's first year, the retailer will be more frequently monitored through both unannounced and onsite monitoring visits, as well as being selected for at least one compliance investigation.
Statutory Authority
§ 32.1-12 of the Code of Virginia; 7 CFR Part 246.
Historical Notes
Derived from Virginia Register Volume 24, Issue 19, eff. May 26, 2008; amended, Virginia Register Volume 29, Issue 12, eff. March 13, 2013; Volume 35, Issue 22, eff. July 24, 2019.
12VAC5-195-580. Performance and administrative monitoring.
A. All applicants must successfully pass an unannounced stocking visit prior to being authorized. Applicants shall receive a written letter from the state agency advising them that their retailer has been selected for further authorization consideration, which will include an unannounced stocking visit. The applicant shall receive a copy of the minimum stocking requirement and the letter shall identify the consequences of failing to meet this program standard.
B. The state agency shall monitor authorized retailers' performance throughout the contract period in order to ensure the best qualified retailers are authorized. The type and level of monitoring conducted by the state agency shall depend upon the retailer's authorization status. Trained local agency staff, state agency staff, and other specially trained contractors may conduct onsite visits to ensure compliance with minimum stocking requirements and administrative program requirements. Retailers designated as high-risk retailers and probationary retailers are more likely to be selected for unannounced monitoring visits by the WIC Program.
C. Authorized retailers that fail to consistently comply with any of the general requirements and conditions for authorization may be terminated. The state agency shall monitor:
1. Prices charged for WIC-approved foods and formula;
2. Level of compliance with program requirements;
3. Use of approved wholesalers and suppliers for purchasing WIC-approved foods and formulas; and
4. Compliance with retaining purchasing records for WIC-approved foods and formulas.
D. The state agency shall establish and communicate the minimum stocking requirement to all authorized retailers and applicants.
E. Each federal fiscal year, a sample of authorized retailers shall be selected for one or more unannounced onsite monitoring visits.
F. Agency representatives may conduct an unannounced monitoring visit to ensure that authorized retailers or applicants meet all program requirements. Authorized retailers and applicants shall have the minimum stocking requirement available onsite at all times. The required specific foods, contract formulas, and administrative procedures are outlined in the minimum stocking requirement in the retailer manual.
G. Agency representatives shall conduct unannounced monitoring visits during hours the retailer is open to the public. Authorized retailers must submit any changes to their normal hours of operation to the state agency in writing.
H. The state agency may conduct other types of unannounced onsite monitoring visits to a retailer's location including random, price verification, formula audits, purchased formula records review, and high-risk.
I. During an unannounced onsite monitoring visit, the state agency representative may:
1. Observe and document the level of compliance with general program requirements;
2. Validate if the minimum stocking requirement has been met;
3. Validate if administrative requirements have been met;
4. Collect and confirm prices submitted by retailers;
5. Confirm prices are posted on or in close proximity to WIC-approved foods;
6. Review purchase or invoice records;
7. Conduct formula inventory analysis;
8. Educate the retailer about program changes;
9. Provide educational materials and supplies;
10. Provide technical consultation;
11. Confirm WIC-approved shelf labels are being used correctly to identify WIC-designated brands; and
12. Confirm the number of reported cash registers.
J. During the unannounced onsite monitoring visits, retailer management may receive:
1. Answers to technical or procedural questions;
2. Updated program information;
3. Additional training materials and supplies;
4. Opportunity to correct documented deficiencies, if needed;
5. Opportunity to provide shelf prices of WIC-approved items, if applicable; and
6. Opportunity to confirm results documented by the state agency representative during the monitoring visit.
K. The results from these onsite visits are documented and kept on file at the state agency office in Richmond, Virginia.
L. Each federal fiscal year, a sample of authorized retailers shall be selected for one or more announced onsite formula monitoring visits. The state agency shall ensure that authorized retailers sell formulas that have been purchased from a WIC-approved supplier, distributor, wholesaler, or authorized resource. A listing of WIC-approved suppliers, distributors, wholesalers, and authorized resources is located on the state agency's website. State agency personnel shall review formula purchasing records and invoices, compare formula redemption data from WIC sales, and complete a prephysical and post-physical inventory of formula available at the retailer location during a specific analysis period. Retailers whose purchase records do not support the quantity of WIC sales volume for a selective formula item based upon redeemed food instruments may be issued sanctions, fined, or disqualified from the WIC Program. The results from a formula monitoring visit shall be documented and a written assessment shall be sent to the retailer once the state agency has completed its analysis.
M. Authorized retailers that do not remain price competitive, fail to maintain the minimum stocking requirement, or fail to adhere to the retailer agreement may be fined or have their authorization terminated unless the state agency determines that inadequate participant access would exist if the authorization were terminated. Depending upon the service delivery impact, the state agency may temporarily waive terminating a retailer that fails to comply with any of these requirements until an alternative retailer located in the same area can be authorized. The state agency shall document the reasons for making any authorization exception decisions.
Statutory Authority
§ 32.1-12 of the Code of Virginia; 7 CFR Part 246.
Historical Notes
Derived from Virginia Register Volume 24, Issue 19, eff. May 26, 2008; amended, Virginia Register Volume 25, Issue 22, eff. July 6, 2009; Volume 26, Issue 10, eff. January 18, 2010; Volume 29, Issue 12, eff. March 13, 2013; Volume 35, Issue 22, eff. July 24, 2019.
12VAC5-195-590. Reimbursement and payments.
A. For each processed food instrument, the state agency shall do one of the following:
1. Pay as submitted;
2. Make a price adjustment, if applicable; or
3. Deny payment of the redeemed food instrument.
B. The state agency's reimbursement responsibilities include:
1. Ensuring payments are made to authorized retailers that have a signed retailer agreement with the Virginia WIC Program. Unauthorized retailers will not be paid for any mistakenly accepted and deposited food instruments;
2. Ensuring the maximum reimbursement levels used by its banking contractor, based upon peer groups, are reasonable for the food and formula items prescribed for purchase by participants;
3. Making price adjustments to the reimbursement amount paid to retailers in order to ensure individual retailer's reimbursement levels remain eligible for authorization, based upon competitive prices charged by similar retailers;
4. Collecting bank account and routing numbers from applicants and authorized retailers in order to process direct deposit automated clearinghouse (ACH) payments;
5. Ensuring prompt ACH credits are made to the retailer's bank account when appropriate;
6. Collecting retailer's prices using an electronic, Internet-based application;
7. Identifying retailers whose prices are noncompetitive and take administrative actions including possible termination of the retailer's authorization;
8. Complying with all federal regulations and guidelines that require administrative approval by USDA prior to making payments, as applicable;
9. Providing written communications to all authorized retailers containing the procedures used by the program to pay or deny payments for all redeemed food instruments; and
10. Recouping overpayments due to banking or procedural errors, if applicable, from authorized retailers.
C. A not to exceed (NTE) amount for each peer group and UPC is established using sales data (7 CFR 246.12).
D. For cash value food benefits only, the retailer must offer one of the following options to the participant if the total dollar amount being purchased exceeds the printed cash value:
1. The participant shall be allowed to pay the amount over the printed cash value; or
2. The participant shall be allowed to reduce the quantity of eligible fruits and vegetables being purchased.
Retailers must notify the state agency in writing which of these options they provide to WIC participants.
E. The peer group and UPC NTE may be adjusted weekly by the state agency, depending upon external factors including wholesale price increases. The NTE used for the various peer group combinations is not distributed to authorized retailers prior to being used by the banking contractor.
F. The state agency shall use a post-payment review process to prospectively evaluate the reimbursement amount paid against redeemed food instruments in order to identify excessive or improperly redeemed food instruments in accordance with federal regulations (7 CFR 246.12). From the post-payment review process, the state agency may determine that one or more payments already made to a retailer were ineligible for payment as a result of a retailer failing to provide the cardholder with foods that were taken off the eWIC card. The state agency reserves the right to bill and recoup payments of these ineligible payments, which will be referred to as a retailer claim (7 CFR 246.12). The state agency shall not bill an authorized retailer if the retailer claim amount is less than $10.
G. A retailer that is not authorized to participate in the Virginia WIC Program that accepts a food instrument will not be reimbursed for any food instruments redeemed by a WIC participant.
H. A retailer must submit a direct deposit ACH form to the state agency that identifies any bank changes to its routing or account number. A direct deposit ACH form must be submitted at least 14 days prior to the change effective date. If the state agency's banking contractor identifies that the retailer's bank account or routing number is not valid, then the retailer will receive one written notice from the state agency. Failure by the retailer to resolve any reported discrepancies within 30 days after a written notice has been sent by the state agency may lead to the retailer being ineligible to receive payments for rejected food instruments.
I. Retailers are responsible for all bank handling fees and charges associated with doing business with the WIC Program.
Statutory Authority
§ 32.1-12 of the Code of Virginia; 7 CFR Part 246.
Historical Notes
Derived from Virginia Register Volume 24, Issue 19, eff. May 26, 2008; amended, Virginia Register Volume 25, Issue 22, eff. July 6, 2009; Volume 26, Issue 10, eff. January 18, 2010; Volume 29, Issue 12, eff. March 13, 2013; Volume 35, Issue 22, eff. July 24, 2019.
12VAC5-195-600. Sanctions and administrative actions.
A. Each federal fiscal year, the state agency shall conduct compliance investigations on a minimum of 5.0% of authorized retailers (7 CFR 246.12), including completing investigations of all high-risk retailers, all probationary retailers, and select non-high-risk retailers. The state agency will conduct at least two compliance buys at each retailer selected for an investigation.
B. The state agency shall provide written notification to the authorized retailer of the investigation results, including the retailer's violation of any statutes or regulations governing its participation in the WIC Program. Once an investigation has been closed, retailers with documented violations shall receive a final written report of the agency's findings. The final report will identify what administrative action shall be taken by the state agency against the authorized retailer.
C. Violations shall be categorized as either state agency or federally mandated. For federally mandated violations, a pattern consisting of four documented incidents of the same violation must occur during a single investigation unless a pattern requirement is not required by federal regulations.
D. For federally mandated violations including overcharge, fraud, trafficking in food instruments, selling firearms, ammunition, explosives, controlled substances, alcohol or alcoholic beverages, or tobacco products, the state agency may not provide the retailer with prior written notice that violations were documented before imposing administrative sanctions. This notification decision will be made on a case-by-case basis, depending on the type of federally mandated violation documented and if it is determined that notification would compromise the investigation.
E. The type of documented violation dictates the administrative action taken including:
1. Provision of a written warning;
2. Imposition of a technical penalty fine;
3. Assessment of a civil monetary penalty (CMP) in lieu of disqualification; or
4. Disqualification of an authorized retailer.
The total period of disqualification imposed for state agency violations identified as part of a single investigation may not exceed one year. The state agency reserves the right to waive a disqualification requirement if the state agency determines that inadequate participant access would exist if the authorization were terminated.
F. The state agency shall use a multitier sanction schedule that consists of:
| Class: | Description: | Description: | Administrative Actions: |
| A | Technical program violations | Represents procedural and food instrument handling errors. | $100 fine assessed per documented incident, as outlined in the Sanction/Violation schedule, including repeat incidents of the same violation, plus a written warning sent to the retailer. |
| B | Serious program violations | Represents noncompliance errors documented by compliance investigations, inventory audits, or noncompliance with provisions outlined in the retailer agreement. | One-year disqualification for eight or more technical program violations, as outlined in the Sanction/Violation schedule, within a consecutive 12-month period of time; or One-year disqualification, if a pattern of noncompliance exists, as outlined in the Sanction/Violation schedule. |
| C | Critical program violations | Represents mandatory federal sanctions that require a pattern of noncompliance, i.e., overcharging. | Four documented incidents during a single investigation as outlined in the Sanction/Violation schedule – Three-year disqualification; or One documented incident as outlined in the Sanction/Violation schedule during a single investigation if a pattern is not required – Three year disqualification. |
| D | Major program violations | Represents mandatory federal sanctions, i.e., administrative finding of trafficking | Six-year disqualification – only one documented incident is required as outlined in the Sanction/Violation schedule; or Permanent disqualification – only one documented incident is required, as outlined in the Sanction/Violation schedule. |
| E | Warning | Represents a documented violation, but does not warrant points being assessed or a fine being charged. | Written warning sent to the retailer. |
The date on which violations become effective is determined by the date indicated on the final compliance investigation letter. Class A, B, and E violations have an active life of one year, a Class C violation has an active life of three years, and a Class D violation has an active life of six years or permanent disqualification.
G. If, within a 12-month period, a retailer has three documented incidents of failure to meet the minimum stocking requirement, then the retailer shall be disqualified for a one-year period unless the state agency determines that inadequate participant access would exist if the authorization were terminated.
H. All documented overcharges or payments for ineligible food items identified during a compliance investigation shall be considered a retailer claim and be subject to repayment.
I. Copies of any investigative evidence collected by the state agency during a compliance investigation shall be available to the authorized retailer, upon request, after the investigation has been closed and the retailer is notified in writing of the final compliance investigation results.
J. A retailer may apply for WIC authorization after the retailer has finished the disqualification period. There is no automatic reinstatement of a retailer once the disqualification period has ended.
K. The state agency shall not issue sanctions solely as a result of complaints submitted by participants.
Statutory Authority
§ 32.1-12 of the Code of Virginia; 7 CFR Part 246.
Historical Notes
Derived from Virginia Register Volume 24, Issue 19, eff. May 26, 2008; amended, Virginia Register Volume 25, Issue 22, eff. July 6, 2009; Volume 29, Issue 12, eff. March 13, 2013; Volume 35, Issue 22, eff. July 24, 2019.
12VAC5-195-610. Participant access.
A. Prior to taking disqualification actions against an authorized retailer, the state agency shall complete a participant access assessment (7 CFR 246.12). This type of assessment is completed for denied authorizations if an informal settlement meeting or full administrative review is requested by a retailer applicant. Participant convenience is not a valid consideration for the state agencies in making any adequate access decisions.
B. Participant access will be a factor considered by the state agency in deciding if a retailer shall be assessed a civil monetary penalty in lieu of disqualification or when a retailer applicant is eligible as an authorization exception.
C. The state agency shall use the same criteria established for making authorization exceptions in deciding if adequate participant access exists.
D. The participant access analysis completed by the state agency contains confidential information. A copy of this internal work document shall not be given to retailers or their representatives.
Statutory Authority
§ 32.1-12 of the Code of Virginia; 7 CFR Part 246.
Historical Notes
Derived from Virginia Register Volume 24, Issue 19, eff. May 26, 2008; amended, Virginia Register Volume 25, Issue 22, eff. July 6, 2009; Volume 29, Issue 12, eff. March 13, 2013.
12VAC5-195-620. Participant impact.
Participant impact may be an additional factor considered by the state agency in deciding if a retailer shall be assessed a civil monetary penalty in lieu of disqualification. For retailers whose average number of unique participants is deemed high may be retained in lieu of disqualification. The state agency will take into consideration customer service impact and competitive pricing issues in making any administrative exception decisions.
Statutory Authority
§ 32.1-12 of the Code of Virginia; 7 CFR Part 246.
Historical Notes
Derived from Virginia Register Volume 24, Issue 19, eff. May 26, 2008; amended, Virginia Register Volume 29, Issue 12, eff. March 13, 2013.
12VAC5-195-630. Retained in lieu of disqualification.
A. An authorized retailer with documented administrative findings that warrant WIC Program disqualification actions may be retained in lieu of disqualification if the state agency determines that inadequate participant access would exist. The state agency will evaluate the impact on participants and the preventive procedures the retailer intends to take in order to decide if the retailer will be allowed to pay a civil monetary penalty rather than being disqualified.
B. The state agency shall notify the authorized retailer in writing if it will be retained in lieu of disqualification and the civil monetary penalty that has been assessed (7 CFR 246.12).
C. If a retailer fails to pay a civil monetary penalty that has been assessed, the state agency shall disqualify the retailer for a period equal to the sanction for which the civil monetary penalty was originally assessed.
Statutory Authority
§ 32.1-12 of the Code of Virginia; 7 CFR Part 246.
Historical Notes
Derived from Virginia Register Volume 24, Issue 19, eff. May 26, 2008; amended, Virginia Register Volume 25, Issue 22, eff. July 6, 2009; Volume 29, Issue 12, eff. March 13, 2013.
12VAC5-195-640. Civil monetary penalties.
A. A civil monetary penalty (CMP) may be assessed for documented state agency and federally mandated violations (7 CFR 246.12).
B. The state agency uses a federally mandated formula to calculate both state and federally mandated CMPs that are assessed. The maximum civil monetary penalty assessed shall comply with federal requirements as outlined in 7 CFR 246.12. The state agency cannot make any reductions to the maximum CMP amount due for federally mandated violations because this formula is defined in federal regulations.
C. The same formula shall be used to calculate the civil monetary penalty for retailers retained in lieu of disqualification due to documented state agency sanctions. For state agency violations only, the state WIC director or the director's designee has the authority to reduce or waive the penalty amount being assessed against the retailer. The state agency must document in its records the specific factors supporting this administrative decision.
D. A CMP may be paid in a lump sum or through an agreed upon installment plan. Failure of the authorized retailer to pay any scheduled installments in a timely manner shall lead to the retailer's disqualification for the original disqualification period.
E. Payments shall be made by certified check, cashier check, or money order. Payments shall be made out to the Virginia WIC Program and mailed to the address identified on the penalty fine statement.
F. The state agency shall process all past due obligations including administrative fines, retailer claims, civil monetary penalties, or overcharge repayments assessed against authorized retailers in accordance with the Office of the Comptroller's Policies and Procedures, Section Number 205000 (Accounts Receivable), dated August 2018. The state agency shall also process all past due financial obligations in accordance with the Virginia Debt Collection Act (§ 2.2-4800 et seq. of the Code of Virginia).
G. The state agency shall notify the Supplemental Nutrition Assistance Program in writing within 15 calendar days after assessing a CMP against an authorized retailer being retained in lieu of disqualification.
Statutory Authority
§ 32.1-12 of the Code of Virginia; 7 CFR Part 246.
Historical Notes
Derived from Virginia Register Volume 24, Issue 19, eff. May 26, 2008; amended, Virginia Register Volume 25, Issue 22, eff. July 6, 2009; Volume 29, Issue 12, eff. March 13, 2013; Volume 35, Issue 22, eff. July 24, 2019.
12VAC5-195-650. Disqualification administrative actions.
A. Voluntary withdrawal or nonrenewal in lieu of disqualification is not permitted for documented mandatory federal violations. The state agency may only allow voluntary withdrawal or nonrenewal for state agency sanctions.
B. The state agency shall disqualify an authorized retailer for any of the following reasons:
1. Failure to comply with general requirements and conditions as established in the retailer agreement;
2. Failure to meet program requirements as documented during the compliance investigation process;
3. Reciprocal administrative action due to the retailer being disqualified from the Supplemental Nutrition Assistance Program;
4. Failure to pay a CMP or retailer claim within 20 calendar days after it is due or failure to pay an installment plan payment when due;
5. Provision of false, incomplete, inaccurate, or misleading information that affects the retailer's selection status;
6. Repeated failure to maintain the minimum stocking requirement; or
7. Failure to take documented remedial corrective actions.
C. The state agency shall notify the Supplemental Nutrition Assistance Program office of any WIC Program disqualifications taken against an authorized retailer location.
D. If an authorized retailer is disqualified primarily due to documented overcharges, participates in a full administrative review, and the adjudication officer's findings confirm that the disqualification actions taken by the state agency are appropriate, then a fine shall be assessed. A maximum administrative fine of $999 shall be assessed for two or more documented overcharges during a single investigation. If only one overcharge incident was documented during a single investigation, then a maximum fine of $500 shall be assessed. If the disqualification action does not involve any documented overcharges, then no fine shall be assessed.
Statutory Authority
§ 32.1-12 of the Code of Virginia; 7 CFR Part 246.
Historical Notes
Derived from Virginia Register Volume 24, Issue 19, eff. May 26, 2008; amended, Virginia Register Volume 29, Issue 12, eff. March 13, 2013.
12VAC5-195-660. Informal settlement meetings.
A. If an authorized retailer is being considered for possible adverse action, including but not limited to authorization denial and program disqualification, the state agency shall offer an optional informal settlement meeting with retailer management prior to taking administrative action. The state WIC director or designee shall be in attendance. The purpose of the informal settlement meeting is to:
1. Identify areas of noncompliance;
2. Provide a forum for the retailer to submit information about the impact of the adverse action on WIC participants;
3. Review criteria for authorization exception decisions pursuant to 12VAC5-195-370;
4. Review the inadequate participant access results, if applicable;
5. Review the civil monetary penalty for retailers being retained in lieu of disqualification, if applicable; and
6. Provide information to the retailer regarding its appeal rights, if applicable.
B. The retailer or applicant has 15 calendar days from the date of receipt of the state agency correspondence to postmark a written request for an informal settlement meeting.
C. The request for the informal settlement meeting can be hand delivered, mailed by US mail, UPS, or FedEx, sent by facsimile transmission or sent via email to the state agency.
D. Upon receipt of the retailer's or applicant's request for an informal settlement meeting, the state agency will confirm a date, time, place and method for the informal settlement meeting.
E. All requests to reschedule the meeting must be submitted in writing at least 24 hours before the scheduled meeting date, unless an emergency occurs, as determined at the discretion of the state WIC director or designee.
F. If the retailer representative is more than 45 minutes late from the agreed upon meeting start time, then this will be considered a "no show" unless he can provide documentation that the state WIC director or designee determines justifies his tardiness or failure to appear. The state agency will proceed with administrative decisions without the input of the retailer should the representative either fail to schedule, fail to appear, or fail to reschedule the informal settlement meeting.
G. Informal settlement meetings are either conducted through face-to-face meetings in Richmond, Virginia, or via video conference. For informal settlement meetings that are held via video conference, the authorized retailer or applicant would be required to travel to a local agency that has videoconferencing equipment available.
H. After the informal settlement meeting is held and all supporting documentation is received by the state agency, the state agency shall send within 15 days a written summary of the meeting's results to a designated retailer representative. If the resolution offered from the informal settlement meeting is unacceptable to the retailer, then the retailer or applicant may request a full administrative review in writing. This written request must be submitted to the state agency and postmarked within 15 calendar days from the date of receipt of the informal settlement meeting summary. The state agency will identify if the retailer's request qualifies under federal regulations for a full administrative review. If the retailer's request is not eligible, then the retailer will receive a written response from the state agency of this decision.
Statutory Authority
§ 32.1-12 of the Code of Virginia; 7 CFR Part 246.
Historical Notes
Derived from Virginia Register Volume 24, Issue 19, eff. May 26, 2008; amended, Virginia Register Volume 25, Issue 22, eff. July 6, 2009; Volume 29, Issue 12, eff. March 13, 2013.
12VAC5-195-670. Full administrative review.
A. Authorized retailers and applicants shall be offered an opportunity to request a full administrative review only for the adverse action cited in subsection O of this section.
B. The retailer or applicant has 15 calendar days from the date of receipt of the denial notice or the disqualification letter, either by letter or an electronic format, to request a full administrative review.
C. The request for the full administrative review may be mailed by U.S. mail, sent by facsimile transmission or sent via email to the state agency. If the request is mailed, it must be postmarked within 15 calendar days from the date of receipt of letter or electronic notification from the state agency, whichever comes first.
D. The retailer or applicant should indicate whether he intends to be represented by an attorney when the full administrative review request is made. This does not preclude the retailer or applicant from seeking legal counsel at any time. At least five days prior to the scheduled full administrative review, the retailer or applicant must provide the state agency with copies of any written information that it wishes to use during the review and names of witnesses that it will call. Failure to provide the state agency with these items may result in rescheduling the full administrative review or the exclusion of documents and witnesses from the full administrative review.
E. Within 30 days of receipt of the retailer's or applicant's request for a full administrative review, after consulting with the retailer or applicant and the adjudication officer, the state agency shall confirm a date, time, and place for the review. For authorized retailers and applicants, the review shall be scheduled to take place within 60 calendar days after the written request is received by the state agency, unless otherwise agreed to by the parties.
F. Failure to attend the scheduled review shall lead to the retailer forfeiting the rights to any further administrative reviews.
G. The retailer or applicant will have one opportunity to reschedule the full administrative review date or time. All requests to reschedule the review date or time must be submitted in writing at least 24 hours before the scheduled review date unless good cause can be shown as determined by the adjudication officer. Rescheduled reviews shall take place within four weeks of the originally scheduled date unless otherwise agreed to by the parties.
H. If the retailer representative is more than 45 minutes late to the review, this shall be considered a "no show" unless he can show good cause as determined by the adjudication officer.
I. A full administrative review shall be conducted by an adjudication officer who is employed by the Virginia Department of Health. The adjudication officer shall ensure that administrative actions taken by the WIC Program are consistently and fairly applied and that those administrative actions comply with established policies, procedures, and federal and state statutes and regulations. A representative from the state agency shall present its case to the adjudication officer and retailer or applicant representative. Conversely, the retailer owner or designated representative, which may include legal counsel, shall present its case to the adjudication officer.
J. All full administrative reviews shall be held in Richmond, Virginia.
K. After a full administrative review is held, the state WIC director shall provide written notification of the adjudication officer's decision, including the basis for the decision, to the applicant or authorized retailer within 90 calendar days of the date of receipt of the full administrative appeal review request, unless otherwise agreed to by the parties involved. This notification will also be sent to the appropriate USDA Food and Nutrition Services office.
L. Authorized retailers that are being disqualified may continue to submit reimbursement requests until a decision has been rendered by the adjudication officer. The adverse action effective date shall be postponed by the state agency pending the outcome of the review.
M. In accordance with 7 CFR 246.18, if an authorized retailer does not request a full administrative review, then disqualification becomes effective 15 calendar days after the retailer receives the state agency's written disqualification letter.
N. An authorized retailer that is being retained in lieu of disqualification for a state agency violation may elect to voluntarily withdraw from the WIC Program rather than pay a mandated civil monetary penalty. If the retailer voluntarily withdraws and does not pay the civil monetary penalty, then a disqualification status shall be documented in the state agency's records. The disqualification period may range from one to six years, depending on the type of sanctions and violations documented by the state agency.
O. The state agency shall provide a full administrative review to retailers or applicants, upon request, for the following adverse actions pursuant to 7 CFR 246.18:
1. Denial of authorization based on the application of the retailer selection criteria for minimum variety and quantity of authorized supplemental foods or on a determination that the retailer is attempting to circumvent a sanction (7 CFR 246.12);
2. Denial of authorization based upon the retailer selection criteria for business integrity or for a current Supplemental Nutrition Assistance Program disqualification or civil money penalty for hardship (7 CFR 246.12);
3. Denial of authorization based on a state agency established retailer selection criteria if the basis of the denial is a WIC retailer sanction or a Supplemental Nutrition Assistance Program withdrawal of authorization or disqualification;
4. Denial of authorization based on the state agency's retailer limiting criteria (7 CFR 246.12);
5. Denial of authorization because a retailer submitted its application outside the timeframes during which applications are accepted or processed as established by the state agency under 7 CFR 246.12;
6. Termination of a retailer agreement because of a change in ownership, location, or cessation of operations (7 CFR 246.12);
7. Termination of a retailer agreement for cause;
8. Disqualification based on a trafficking conviction (7 CFR 246.12);
9. Disqualification based on the imposition of a Supplemental Nutrition Assistance Program civil monetary penalty for hardship (7 CFR 246.12);
10. Disqualification or civil monetary penalty imposed in lieu of disqualification based on a mandatory sanction imposed by another WIC state agency (7 CFR 246.12);
11. Imposition of a fine or a civil monetary penalty in lieu of disqualification;
12. Denial of authorization based on the application of the retailer selection criteria for competitive price;
13. The application of the state agency's retailer peer group criteria and the criteria used to identify retailers that are above 50% retailers or comparable to above 50% retailers;
14. Denial of an application based on a determination of whether an applicant retailer is currently authorized by the Supplemental Nutrition Assistance Program;
15. A civil monetary penalty imposed in lieu of disqualification based on a Supplemental Nutrition Assistance Program disqualification under 7 CFR 246.12; and
16. Disqualification unless listed in subsection P of this section.
P. The state agency shall not provide a full administrative review to retailers that appeal the following actions, pursuant to 7 CFR 246.18:
1. The validity or appropriateness of the state agency's retailer limiting or selection criteria or retailer selection criteria for minimum variety and quantity of supplemental foods, business integrity, and current Supplemental Nutrition Assistance Program disqualification or civil monetary penalty for hardship (7 CFR 246.12);
2. The validity or appropriateness of the state agency's criteria for competitive price, including peer group criteria and the criteria used to identify retailers that are above 50% retailers or comparable to above 50% retailers;
3. The validity or appropriateness of the state agency's participant access criteria and the state agency's participant access determinations;
4. The state agency's determination whether a retailer had an effective policy and program in effect to prevent trafficking and that the ownership of the retailer was not aware of, did not approve of, and was not involved in the conduct of the violation (7 CFR 246.12);
5. Denial of authorization if the state agency's retailer authorization is subject to the procurement procedures applicable to the state agency;
6. The expiration of the retailer's agreement;
7. Disputes regarding food instrument payments and retailer claims other than the opportunity to justify or correct a retailer overcharge or other error as permitted by (7 CFR 246.12);
8. Disqualification of a retailer as a result of disqualification from the Supplemental Nutrition Assistance Program (7 CFR 246.12);
9. The state agency's determination to include or exclude an infant formula manufacturer, wholesaler, distributor, or retailer from the list required pursuant to 7 CFR 246.12;
10. The state agency's determination whether to notify a retailer in writing when an investigation reveals an initial violation for which a pattern of violations must be established in order to impose a sanction; and
11. The validity or appropriateness of the state agency's prohibition of incentive items and the state agency's denial of an above 50% retailer's request to provide an incentive item to customers pursuant to 7 CFR 246.12.
Q. A full administrative review request shall not be denied or dismissed unless:
1. The request to the state agency is not postmarked or received within 15 calendar days of the applicant or authorized retailer's receipt of the notice of disqualification or adverse action;
2. The request to the state agency is submitted by an individual who does not have the legal or delegated authority to represent the applicant or authorized retailer;
3. The retailer or authorized representative withdraws the request in writing;
4. The retailer or authorized representative fails to appear at the scheduled review date and time without good cause as determined by the adjudication officer; or
5. The request for a full administrative review is not eligible for this consideration based on the specific exclusion criteria outlined in subsection P of this section.
Statutory Authority
§ 32.1-12 of the Code of Virginia; 7 CFR Part 246.
Historical Notes
Derived from Virginia Register Volume 24, Issue 19, eff. May 26, 2008; amended, Virginia Register Volume 25, Issue 22, eff. July 6, 2009; Volume 26, Issue 10, eff. January 18, 2010; Volume 29, Issue 12, eff. March 13, 2013; Volume 35, Issue 22, eff. July 24, 2019.
12VAC5-195-680. Food application process.
A. WIC eligible food items that are submitted by retailers, manufacturers, and distributors for WIC participants must be reviewed and approved by the state agency. The food application process does not apply to WIC approved formulas.
B. The state agency shall conduct a review of the approved foods every two years. Food applications shall be accepted and processed during a two-month period.
C. The state agency shall notify prospective manufacturers, suppliers, and distributors when food applications will be accepted by sending them an announcement letter. The state agency shall also post the food application announcement letter on the state agency website.
D. The state agency shall maintain a database with the contact names and companies who previously submitted food applications or expressed an interest in having their products considered for WIC approval. Individuals may request to be added to the database on behalf of manufacturers by completing a food application contact form.
E. Incomplete food applications or late submissions shall not be eligible for selection and inclusion on the WIC approved food list.
F. The state agency is responsible for evaluating all completed food applications to ensure each product meets both federal and state nutritional and administrative guidelines.
G. After the food application evaluation and selection process has been completed, a new food list will be printed and distributed to local agencies, WIC participants, and retailers by the state agency. The state agency shall pay all costs associated with producing, printing, and distributing the WIC approved food list. Funds from manufacturers, suppliers, distributors, or other sources shall not be used to reprint the approved food list.
H. If a manufacturer, supplier, or distributor changes the name of an approved product whose trade name appears on the approved food list, the new product shall not be automatically eligible for purchase under the current food list. The manufacturer, supplier, or distributor must submit a written request to the state agency, a sample nutritional label for the new product, and documentation outlining the product availability at authorized retailers to have the new product considered for approval. Once this information is received, the state agency shall decide on a case-by-case basis if the new product can be transitioned under the current food list or must wait for the next food list submission cycle. A new product shall not be approved prior to it being available at retailer locations. If the new product is not eligible for inclusion under the current food list, the manufacturer, supplier, or distributor may submit a new food application using the new product name when food applications are being accepted.
I. If a manufacturer, supplier, or distributor changes the nutritional formulation of an approved product, the new product shall not be eligible for purchase under the current food list. The manufacturer, supplier, or distributor must submit a new food application for the new product when food applications are being accepted.
J. Manufacturers, suppliers, or distributors shall not send product samples to the state agency at any time.
K. Changes to the approved food list made during the scheduled two-year period may be made on a case-by-case basis as determined by the state agency based on federal guidance if applicable.
Statutory Authority
§ 32.1-12 of the Code of Virginia; 7 CFR Part 246.
Historical Notes
Derived from Virginia Register Volume 29, Issue 12, eff. March 13, 2013; Errata, 33:2 VA.R. 298 September 19, 2016; amended, Virginia Register Volume 35, Issue 22, eff. July 24, 2019.