24VAC30-551-20. General criteria for Specific Travel Services (Logo) Signing Program.
A. Specific travel services (Logo) signing may be installed on any limited access interstate, primary or secondary facility under the authority of the Virginia Department of Transportation (VDOT).
B. To qualify for specific travel services (Logo) signing, a facility shall be open to the general public and shall:
1. Meet the appropriate criteria/eligibility requirements for the type of facility;
2. Comply with all applicable laws concerning the provision of public accommodations without regard to age, race, religion, color, sex, national origin, or accessibility by the physically handicapped;
3. Furnish the necessary panels displaying the name, symbol or trademark of the facility fabricated according to the specifications of VDOT, at no cost to VDOT. (The facility is free to select any fabricator of its choosing for the panels.);
4. Agree to abide by all rules, regulations, policies, procedures and criteria associated with the program, including the bumping policy in 24VAC30-551-60; and
5. Agree that in any cases of dispute or other disagreement with the rules, regulations, policies, procedures and criteria or applications of the program, the decision of the State Traffic Engineer shall be final and binding.
C. The following table below summarizes the criteria for this program:
| SPECIFIC TRAVEL SERVICES (LOGO) SIGNING PROGRAM | |||
| Facility | Criteria | ||
CATEGORY I | CATEGORY II | |||
| GAS(1), (1a) | Three miles max | All of Category I, except 12 hours per day, seven days per week | |
| FOOD(1) | Three miles max | All of Category I, except six hours per day, six days per week | |
| LODGING | Three miles max | All of Category I, except four or more rooms for rent | |
| CAMPING(2) | 15 miles max | ||
| ATTRACTIONS(2) | All criteria referenced in subsection D of this section. | ||
FULL SERVICE FOOD | Interchanges: |
| ||
I-64 Exit 124 | I-64 Exit 94 | |||
I-81 Exit 118 | I-64 Exit 180 | |||
I-81 Exit 150 | I-81 Exit 247 | |||
I-81 Exit 264 | I-81 Exit 283 | |||
I-95 Exit 92 | I-81 Exit 313 | |||
I-95 Exit 126 | I-85 Exit 12 | |||
I-95 Exit 143 | I-95 Exit 130 | |||
|
| All FOOD CATEGORY I criteria and: | ||
| (1) Signage for establishments open 24 hours per day may include indication of continuous operation. | |||
| (1a) Effective August 1, 2005, two spaces are reserved for establishments with 24-hour-per-day, seven-days-per-week operations. | |||
| (2) At locations where four or more attractions facilities desire to participate in the Logo Program, camping will be limited to a maximum of two spaces. Camping logos existing on September 16, 2004, will be grandfathered, assuming they continue to meet all contractual commitments. | |||
D. In addition to the general criteria for specific travel services (Logo) signing, to qualify for an attraction sign, a facility shall:
1. Not be currently using other supplemental guide signs at the same location as the Logo mainline or trailblazer signing;
2. Have licensing or approval, where required;
3. Provide sanitary public restroom facilities;
4. Be in continuous operation at least eight hours per day, five days per week during the normal operating season for the type of business (except this requirement shall not apply to certain facilities such as arenas, auditoriums, civic centers, stadiums, and flea markets);
5. Be located within 15 miles of the interchange and must provide written directions or have adequate signage to direct motorists back to their original route of travel;
6. Provide adequate parking to accommodate normal traffic volumes for the facility;
7. Be of regional interest to the traveling public and one or more of the following acceptable sites:
| LOGO PROGRAM ACCEPTABLE SITES | ||
| Cultural | Art/craft center | Historic building |
| Retail Tourism | Agribusiness | Flea market |
| Recreational | Amphitheater | Fairground |
| Schools | Colleges and universities (main campus or satellite campus facilities) | |
| Trails | Virginia Department of Game & Inland Fisheries (DGIF) Birding & Wildlife | |
| Other | Conference center |
E. The following sites are excluded from participation as an attraction on a specific travel services (Logo) sign. The exclusion relates only to qualification under these categories. These facilities may participate if qualifying under another acceptable category:
| LOGO PROGRAM EXCLUDED SITES | ||
| Business/Commercial | Adult entertainment facility | Office park |
| Governmental | Local jail |
|
| Medical | Drug rehabilitation facility | Mental facility |
| Miscellaneous | Animal shelter |
|
| Religious | Cathedral | Shrine |
| Schools | High school |
|
| Winery Signage Program - See 24VAC30-551-80 |
F. Additional criteria and considerations apply to wineries participating in the Winery Signage Program (24VAC30-551-80).
Statutory Authority
§§ 33.2-210 and 33.2-1220 of the Code of Virginia.
Historical Notes
Derived from Virginia Register Volume 22, Issue 24, eff. September 6, 2006.