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Virginia Administrative Code
Title 24. Transportation And Motor Vehicles
Agency 30. Department of Transportation
Chapter 551. Integrated Directional Signing Program (Idsp) Participation Criteria
10/14/2024

24VAC30-551-20. General criteria for Specific Travel Services (Logo) Signing Program.

A. Specific travel services (Logo) signing may be installed on any limited access interstate, primary or secondary facility under the authority of the Virginia Department of Transportation (VDOT).

B. To qualify for specific travel services (Logo) signing, a facility shall be open to the general public and shall:

1. Meet the appropriate criteria/eligibility requirements for the type of facility;

2. Comply with all applicable laws concerning the provision of public accommodations without regard to age, race, religion, color, sex, national origin, or accessibility by the physically handicapped;

3. Furnish the necessary panels displaying the name, symbol or trademark of the facility fabricated according to the specifications of VDOT, at no cost to VDOT. (The facility is free to select any fabricator of its choosing for the panels.);

4. Agree to abide by all rules, regulations, policies, procedures and criteria associated with the program, including the bumping policy in 24VAC30-551-60; and

5. Agree that in any cases of dispute or other disagreement with the rules, regulations, policies, procedures and criteria or applications of the program, the decision of the State Traffic Engineer shall be final and binding.

C. The following table below summarizes the criteria for this program:

SPECIFIC TRAVEL SERVICES (LOGO) SIGNING PROGRAM
Criteria Summary

Facility

Criteria

CATEGORY I

CATEGORY II

GAS(1), (1a)

Three miles max
Fuel, oil, tire repair (or info), air, free water
Public restroom
Drinking water with cups
16 hours per day, seven days per week

All of Category I, except 12 hours per day, seven days per week

FOOD(1)

Three miles max
State Board of Health permit
Indoor seating for 20 adults
12 consecutive hours per day, six days per week (7 a.m.)
Menu conspicuously displayed
Hours displayed visible to customer prior to entering the business

All of Category I, except six hours per day, six days per week

LODGING

Three miles max
State Board of Health permit
10 or more rooms for rent
Off-street parking for each room
24 hours per day, seven days per week

All of Category I, except four or more rooms for rent

CAMPING(2)

15 miles max
State Board of Health permit
10 or more camping units
Off-street parking for each unit
24 hours per day, seven days per week

ATTRACTIONS(2)

All criteria referenced in subsection D of this section.

FULL SERVICE FOOD
(Experimental Program-- If the experiment proves positive, it is the intent of VDOT to have the full service food program as permanent part of the IDSP on a statewide basis)

Interchanges:

I-64 Exit 124

I-64 Exit 94

I-81 Exit 118

I-64 Exit 180

I-81 Exit 150

I-81 Exit 247

I-81 Exit 264

I-81 Exit 283

I-95 Exit 92

I-81 Exit 313

I-95 Exit 126

I-85 Exit 12

I-95 Exit 143

I-95 Exit 130

All FOOD CATEGORY I criteria and:
Indoor seating for 100 adults
Full sit-down table service with wait staff
Public restroom facilities
Full breakfast menu--see full service food definition in 24VAC30-551-10.

(1) Signage for establishments open 24 hours per day may include indication of continuous operation.

(1a) Effective August 1, 2005, two spaces are reserved for establishments with 24-hour-per-day, seven-days-per-week operations.

(2) At locations where four or more attractions facilities desire to participate in the Logo Program, camping will be limited to a maximum of two spaces. Camping logos existing on September 16, 2004, will be grandfathered, assuming they continue to meet all contractual commitments.

D. In addition to the general criteria for specific travel services (Logo) signing, to qualify for an attraction sign, a facility shall:

1. Not be currently using other supplemental guide signs at the same location as the Logo mainline or trailblazer signing;

2. Have licensing or approval, where required;

3. Provide sanitary public restroom facilities;

4. Be in continuous operation at least eight hours per day, five days per week during the normal operating season for the type of business (except this requirement shall not apply to certain facilities such as arenas, auditoriums, civic centers, stadiums, and flea markets);

5. Be located within 15 miles of the interchange and must provide written directions or have adequate signage to direct motorists back to their original route of travel;

6. Provide adequate parking to accommodate normal traffic volumes for the facility;

7. Be of regional interest to the traveling public and one or more of the following acceptable sites:

LOGO PROGRAM ACCEPTABLE SITES
Attractions

Cultural

Art/craft center
Gallery
Museum

Historic building
Historic site
Historic district

Retail Tourism

Agribusiness
Brewery
Distillery
Winery
Farm market

Flea market
Auction house
Regional retail facility
Bed and breakfast
Farmer's market

Recreational

Amphitheater
Amusement park
Aquarium
Arboretum
Arena
Auditorium
Boat landing
Botanical garden
Camp
Civic center
Coliseum
Concert hall
Natural resource agency
Equestrian center

Fairground
Golf course
Natural attraction
Pavilion
Race track
Park - national
Park - state
Park - municipal
Park - regional
Park - theme
Ski resort
Stadium
Water-oriented business
Zoo

Schools

Colleges and universities (main campus or satellite campus facilities)

Trails

Virginia Department of Game & Inland Fisheries (DGIF) Birding & Wildlife
Civil War
Virginia Wine
Others as approved by VDOT

Other

Conference center
Power plant
Research facility

E. The following sites are excluded from participation as an attraction on a specific travel services (Logo) sign. The exclusion relates only to qualification under these categories. These facilities may participate if qualifying under another acceptable category:

LOGO PROGRAM EXCLUDED SITES
Attractions

Business/Commercial

Adult entertainment facility
Camping business
Funeral home
Industrial park or plant
Media facility
Movie theater

Office park
Radio station
Television station
Tree nursery
Truck terminal

Governmental

Local jail
Local police/sheriff's office
Post office

Medical

Drug rehabilitation facility
Extended care facility
Fraternal home
Hospital
Humane facility
Infirmary

Mental facility
Nursing home
Retirement home
Sanitarium
Treatment center
Veterans facility

Miscellaneous

Animal shelter
Mobile home park
Subdivision
Veterinary facility
Cemetery/columbarium

Religious

Cathedral
Chapel
Church
Mosque

Shrine
Synagogue
Temple
Other religious sites

Schools

High school
Middle school
Elementary school

Winery Signage Program - See 24VAC30-551-80

F. Additional criteria and considerations apply to wineries participating in the Winery Signage Program (24VAC30-551-80).

Statutory Authority

§§ 33.2-210 and 33.2-1220 of the Code of Virginia.

Historical Notes

Derived from Virginia Register Volume 22, Issue 24, eff. September 6, 2006.

Website addresses provided in the Virginia Administrative Code to documents incorporated by reference are for the reader's convenience only, may not necessarily be active or current, and should not be relied upon. To ensure the information incorporated by reference is accurate, the reader is encouraged to use the source document described in the regulation.

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